Digital Analytics Consultant working with start-ups to enterprise organisations to solve the tough challenges others can't. I help companies implement analytics systems in ways that solve tough challenges. For example, linking click-stream data to CRM data, or tracking phone calls within Google Analytics. I've worked with Google Analytics for over 12 years, but I also consult on other analytics such as MixPanel, Snowplow,  Kissmetrics, Calltracks, Clicktale and more.